In online promotion, website optimization is essential, and website optimization includes two major parts: the first part: on-site, and the other part is off-site. The editor of Chengdu's top network company, Jinwang Technology, will now share some practical experiences of off-site optimization with everyone. What are the methods and techniques for off-site website optimization?

 

Seo Optimization Methods: Off-site Edition

 

Soft Articles

 

       The length of the article is best around 500 words, the title should match the content, and the website news dynamics need to be updated frequently. Now let me teach you how to write an article: for example, if your website is about custom website development, you cannot write something like "Jack Ma became the richest man in China, or Xiaomi relies on JD.com" on the consultation page, etc. This is completely off-topic. You need to think from the customer's perspective: if you were the customer, what would you want? That is the most valuable!

 

Link Exchange

 

        A successful website must have links, and they must be high-quality links. This not only can boost your ranking but also enhance your authority. You should know how important authority is for a website! To know whether the exchanged links are valuable, I believe SEOers should know how to check. You can directly check in webmaster tools. Note: it is best to exchange links within the same industry, as this is more valuable, and try to exchange links with higher authority than your own.

 

External Links

 

        If possible, go to various forums to post articles and share content related to your website. "In the world of SEO, content is always king," but avoid adding hyperlinks. Some people put hyperlinks everywhere to quickly rise in rankings. The main editor of Jinwang Technology reminds you not to do this, as it will ruin your website. The result is always a quick rise and a quick fall... It is best to let links generate naturally. You can add some related keywords, but the soft articles must be original and should not be copied and pasted from your own website to other forums.

 

        If you do these few things well, it will also stabilize your website's ranking compared to others. Those websites that fluctuate greatly have used many unnatural methods, leading to instability. Doing optimization earnestly and writing articles seriously is the most reliable thing. This way, your website's ranking will naturally rise, and of course, the stability of the server network is also a key factor affecting the ranking. Please pay attention!